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May 5, 2023

Automation Yeruham Counts On Kassow Robots Solution

Reglindis Pfeiffer

Automation Yeruham, Israel’s leading company for complete solutions in the field of industrial automation, entered a partnership with Copenhagen based Kassow Robots. Founded in 1990 and located in Holon, South of Tel Aviv, Automation Yeruham represents some of the world's leading brands in Pneumatics, Air Compressors, Aluminum Profiles and Robotics. "We are excited to partner with Kassow Robots! Their commitment to providing innovation, experience and knowledge aligns with our focus of being a leading solution provider for some of the most advanced applications in industry”, Rafi Michaeli points out – he is the VP Sales & Business development of the Automation & Robotics division of Automation Yeruham.

For Dieter Pletscher, the cooperation of Kassow Robots with Automation Yeruham is “a perfect fit”: “We are both working on outstanding automation solutions for the industry. Our portfolio of five 7-axis cobots with a payload of up to 18 kilogramms and a reach of up to 1.80 metre meets the expectations of Rafi Michaeli`s team. They want to serve customers in the industry with innovative solutions in robotics, we are part of it.” For him, apart from the almost infinite applications due to the 7th axis, also the light weight of the cobots, with a maximum of 38 kilogramm, is a true benefit for customers, as it allows best flexibility, when it comes to using the cobot for different applications at different places in one company.

Dieter Pletscher also mentions the same philosophy, both companies have in mind with regard to the end customers. According to him, it is not about just selling outstanding cobots, but also to take care of the customers` needs, once the solution is put into place: “Although even small companies can achieve automation and programming with our collaborative robots flexibly, independently and cost-effectively, our system integrators like Automation Yeruham are true partners to them: Because they are taking care of questions and giving advice for integrating cobots into larger automation projects.”  

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